There are 4 sponsors of the Channel Focus Club50 – they provide invaluable insights to Club members.

E2open helps leading companies such as SAP, RSA Security, Pure Storage, Splunk, SonicWall, HP and VMware optimize every aspect of their distribution channel.

They offer a full suite of channel management applications and services that empower brands to attract, enable, incentivize and reward partners.

Their open platform provides connectivity to the world’s largest ecosystem of channel partners and uniquely links the channel to planning, supply, logistics and trade.
Learn more about e2open

Founded 22 years ago, Mindmatrix is the leading provider of PRM, Partner Marketing and Sales Enablement platform & services.

Mindmatrix recognize that vendors are experiencing low partner engagement and that building an effective channel platform is not just about bringing data together from multiple systems and automating tasks and workflows. It’s about getting partners to engage.

Keeping this mind, Mindmatrix is pleased to announce its “Set the Bar” initiative with its “Active Pricing” model based on the number of engaged partners versus the total number of partners in the vendor ecosystem.

This is supported by the Downstream Adoption program which drives platform adoption to increase the number active users – a win-win for everyone.
Learn more about Mindmatrix

Spur Reply delivers go-to-market consulting that drive results that matter.

Their mission is to help our clients turn customer, partner, and employee experiences into competitive advantage.

Spur Reply's relentless client-obsessed, disciplined, human approach, and end-to-end expertise bridges data, processes, and strategy– empowering clients to gain actionable insights, increase sales effectiveness, improve partner leverage, and fuel execution excellence.
Learn more about Spur Reply

360insights is a global channel technology provider offering its Channel Success Platform™, the first integrated software-as-a-service solution enabling brands to manage, measure and optimize consumer rebates, SPIFFs, volume incentives, MDF/CO-OP, sales allowances, points programs, and associated spending in one central location using data-driven channel insights, all underpinned with concierge support including program design and management, regulatory and compliance services, help desk, claims adjudication, and payment services.
Learn more about 360insights